CiviCRM is an open source Constituent Relationship Manager that has been designed with non-profits in mind. An underutilised feature of CiviCRM is its newsletter functionality, which allows users to create, manage, and send mailings to mailing lists.
While there are already web-based email clients that allow you to do this, e.g. Mailchimp, the benefit of using CiviCRM is that all of the data is centralised, including your mailings.
In this post Matt looks at five steps for best practice in getting to grips with Civi newslettering.